If you’re like millions of other people you have probably discovered that an inkjet printer is like a black hole that you just throw your money into. You may have bought the highest quality inkjet printer you could get your hands on. And when you got home you couldn’t wait to start printing out great quality prints with your new ink jet printer.

But then you ran out of ink. You probably headed over to the store where you bought your printer to buy ink cartridges. Then you saw what they charge for ink jet cartridges. I hope you didn’t hurt yourself if you feinted.

Inkjet cartridges are huge money machines for printer companies. These companies often make a lot more money selling cartridges than they do when they sell printers. It’s an old marketing gimmick that started with the first razors that needed replaceable blades.

This marketing ploy works with any product that needs something to be replaced fairly often in order for it to keep doing whatever it is you bought it to do. The idea behind this marketing scheme is to sell your product at a very low price - sometimes even below cost - in order to make a lot more profit on the back end, when people have to buy whatever needs to be replaced in order to keep the product functioning.

The printing companies have refined this methodology to the nth degree. They often sell their inkjet printers way below cost because they know you will have to buy ink cartridges on a regular basis. And they clean up every time you buy a replacement ink cartridge.

If you find yourself facing the high cost of buying your ink cartridges from a nearby store you will be very happy to know that you can get around the high cost by buying your printers ink online. Although the original equipment manufacturer wants you to think that you have to buy their new printers ink cartridges in order for your printer to work properly, that is not the case.

You can buy refilled inkjet cartridges or compatible ink jet cartridges that will do as good a job printing as the cartridges that the manufacturer sells. The only difference is you can buy these cartridges at highly reduced prices.

If you’re going to buy a refilled cartridge, look for ones that are professionally refilled using reconditioned ink cartridges. If you follow this route you can buy online, have it shipped to your front door, get the printing quality you want, and save a considerable amount of money in the process.

So whether you are using cheap Xerox ink cartridges or cheap Lexmark ink cartridges or cheap HP ink cartridges, utilize your printer cartridges by choosing the quality and discount printer ink cartridges.